As the technology business invests money creating virtual reality devices, raising awareness.
Making friends for a future in the metaverse, the stock of Facebook parent company Meta Platforms (META) is heating up.
The third quarter for Meta Platforms is "make or break," according to an upbeat analyst.
As corporations reorganise expenses in the face of macroeconomic headwinds and clients' advertising budgets are getting smaller.
According to AB Bernstein Senior Analyst Mark Shmulik, "I think the stock is returning to issues surrounding, really, core fundamentals."
"People can comprehend that [the metaverse] is more of a long-term project.